This and That
Let’s think deep for a moment.
Yawns..
No, seriously. Let’s think deep.
Check out these two commercials, both features two distinguishable ideas of the world as we know it. Although each doesn’t necessarily in opposition to the other, but both define humanity in, also, distinguishable ways apart from one another.
What we see at first may seem too far beyond the horizon and not within the reach of any lives of the ordinary. But it is, even though it has to take trillions of chain link reaction to get to where it is destined.
Each represents a part that already identifies us, as an individual, a citizen, of a nation or of the world: from the technology we use, our choice of literature and arts, to the ideology, that includes religious or political ones, that we live by day by day.
That’s why, afterall, they’re made as commercials.
Exhibit 1.
Related video:
Exhibit 2.
Related video:
But which one do you think humanity–you, the society, our identity–needs more? I wouldn’t know, not anymore.
Hello. You are now reading an article written by Marisa Duma, published on 26Nov09 along with other notes on Advertising and Media, International, Philosophy, Video.
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